Advertiser Solutions

Planning Your Campaign

• Ad specs and creative requirements
• How to set your campaign goal
• Creative Best Practices
• Landing Page Best Practices
• Content Policy

Trafficking Your Campaign

• Audience Targeting Overview
• Top ways to send ad tags to LiveIntent
• Third-party ad tag modification instructions

LiveConnect

• How to Generate a LiveConnect Tag And Conversion Trackers
• LiveConnect (for Marketers): Frequently Asked Questions (FAQ)
• LiveConnect (for Publishers): Email Service Provider (ESP) Configuration
• LiveConnect (for Publishers): Email Service Provider (ESP) Configuration: Analytics
• LiveConnect (for Publishers): Frequently Asked Questions (FAQ)
• LiveConnect Conversion Trackers and Events

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Conversion Tracking and Pixels

• What is a pixel?
• What types of pixels does LiveIntent use?
• How to implement a server-to-server pixel
• Mobile app downloads and attribution
• How to test and activate a conversion pixel for a CPA-based campaign
• What if the conversion pixel is not activating after going through the conversion process?

Dynamic Product Marketing

• Dynamic Product Marketing: Add Product to Cart Implementation
• Dynamic Product Marketing: Category Page Implementation
• Dynamic Product Marketing: Content View Implementation
• Dynamic Product Marketing: Conversion Page Implementation
• Dynamic Product Marketing: Frequently Asked Questions (FAQ)
• Dynamic Product Marketing: Overview

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LiveConnect for Mobile Apps

• Branch.io In-App Implementation Instructions
• Kochava In-App Implementation Instructions
• AppsFlyer In-App Implementation Instructions
• Tealium In-App Implementation Instructions

Integrations

• Adobe Audience Manager Integration

File Hashing

• Creating an Email Hash File: Best Practices
• LiveAudience: Creating an Email Hash: Frequently Asked Questions (FAQ)

LiveIntent API

• Audience API
• Connecting to LiveIntent's Reporting API

Measurement & Attribution

• LiveIntent Reporting Overview
• comScore monitoring capabilities
• DoubleVerify monitoring capabilities
• Integral Ad Science monitoring capabilities
• Conversion Reconciliation Process
• Incrementality Testing

Smarter Marketing

• Q3 Platform Updates
• How to Activate Your Audience Files
• How to use LiveAudience: LiveIntent's CRM retargeting solution
• Setting Up a LiveAudience Campaign
• LiveAudience Best Practices
• Setting Up LiveAudience for Advertising Studio within Salesforce Marketing Cloud

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FAQs

• Questions about Privacy & Data Security
• Glossary
• AdChoices: Frequently Asked Questions (FAQ)
• Questions about LiveTags & Delivery
• Questions about Ad Formats & Creative
• Questions about Targeting

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Account

• How to sign into My Account
• Changing Account Information
• Billing FAQ